If you have ever followed what felt like a solid lip care routine for dry lips and still woken up to cracked, peeling lips, you are not alone. Most people reach for a lip balm, apply it once or twice, and expect results. When it does not work, they blame their lips. The real problem is usually the routine, or the lack of one.
Sugandha Mishra, known for her no-nonsense approach to skincare, breaks it down clearly: your lips need consistent, layered care at the right times of day. Here is the routine she swears by and the products that actually do the job.
Why Your Lips Keep Getting Dry (It Is Not Just the Weather)
Before building a routine, it helps to understand what you are dealing with.
Unlike the rest of your skin, your lips have no oil glands. They cannot produce their own moisture. Every time you step out into dry air, sit under office AC, or forget to drink water, your lips lose hydration with no way to recover it on their own.
There are a few habits that make things worse. Moistening your lips feels like relief, but saliva actually dries them out further once it evaporates. Peeling dry skin off? Guilty as charged; most of us do it because it causes tiny tears that can darken over time, leading to pigmentation. And using the wrong lip balm for dry lips, one loaded with camphor, menthol, or synthetic fragrance, can cause a dependency cycle where your lips feel moisturised for twenty minutes and then drier than before.
For Indian skin, the climate adds another layer of difficulty. The shift between humid monsoons, dry winters, and scorching summers means your lips need different levels of care throughout the year.
What Most Lip Balms for Dry Lips Get Wrong
Not all lip balms are created equal, and many on the market are built more around flavour and texture than actual skin function.
A good lip balm for dry lips should do three things: seal in moisture, deliver nourishing ingredients to the lip tissue, and hold up against the conditions of your day. Most balms only do the first and do it poorly, using low-grade waxes and petroleum bases that sit on the surface without feeding the skin underneath.
The best lip balm for daily use is one you can wear comfortably from morning through to evening without reapplying every hour. That requires a formula with quality emollients, ingredients like shea butter, plant-based oils, and vitamin E that genuinely condition the lips rather than just coat them.
Timing also matters more than most people realise. Your skin operates on a circadian rhythm, a 24-hour biological cycle that determines when it is best at absorbing ingredients, defending against damage, or repairing itself. Oteria's entire skincare range, including their lip care products, is built around this principle. Their four phases, Rise, Shine, Chill, and Yawn, help you get more out of every product by using it when your skin is most receptive.

The Oteria Lip Balm Range: What You Need to Know
Oteria's newly launched lip balm collection comes in three variants, Strawberry, Chocolate, and Vanilla, priced between ₹499 and ₹799. The brand is backed by Rivpra Formulations, a pharmaceutical company with a WHO-cGMP certified facility, which means these are not casual cosmetic launches. The formulations follow the same clinical rigour as the rest of Oteria's skin-first range.
All three variants are gender-neutral, suitable for Indian skin types, including sensitive skin, and designed for daily use. They are available on oteria.com as well as on Amazon, Flipkart, and Nykaa.
The strawberry variant is lighter and ideal for daytime wear. The chocolate variant is richer, making it better for evenings or for lips that are already visibly chapped. Vanilla sits in between, gentle enough for sensitive lips and pleasant for all-day use. If you are looking for a lip balm for pigmented lips, layering the Chocolate variant as an overnight treatment is particularly effective, as the richer texture allows for deeper, longer contact with the skin.
|
Variant |
Texture |
Best For |
Ideal Time to Use |
Best Lip Balm For |
|
Strawberry |
Light |
Everyday daytime wear |
Morning/midday reapplication |
Best lip balm for daily use |
|
Vanilla |
Medium |
Sensitive or reactive lips |
Morning and night |
Best lip balm for women with sensitive lips |
|
Chocolate |
Rich |
Visibly chapped or pigmented lips |
Evening and overnight |
Best lip balm for pigmented lips |

Sugandha Mishra's Best Lip Care Routine for Dry Lips
This is not a ten-step routine. It is a structured approach, morning, evening, and night, that works precisely because it is consistent and uses the right product at the right time.
Morning Routine: Protect Before You Step Out
Step 1: Clear the Surface - Start by gently wiping your lips with a damp, soft cloth. This removes any residue from overnight products and clears away loose, dead skin without abrasion.
Step 2: Apply Your Daytime Lip Balm - Apply Oteria's Strawberry or Vanilla lip balm before heading out. This builds a protective barrier against pollution, dry air, and sun exposure. For anyone spending time outdoors, pairing this with a lip balm with SPF adds UV protection and reduces the long-term pigmentation that sun damage causes on lips.
Step 3: Reapply After Meals - Eating strips moisture from your lips. A quick reapplication after lunch keeps them from drying out midday without disrupting your makeup.
Evening Routine: Repair After Daily Damage
Step 1: Remove Lip Colour Properly - If you wear lipstick or lip tint, remove it with a gentle micellar water or cleansing oil. Never rub, press, or wipe. Rough removal accelerates pigmentation, especially on the corners of the mouth.
Step 2: Exfoliate Once or Twice a Week - Lip exfoliation is the most underused step in a lip care routine. Once or twice a week, use a gentle scrub; a pinch of sugar mixed with coconut oil works well, and buff your lips in small circles for thirty seconds. This removes the dead skin layer and lets your balm actually reach fresh skin underneath. Do not do this every day; over-exfoliation makes lips more sensitive, not less.
Step 3: Apply Oteria Chocolate Lip Balm - After a full day of commuting, screen time, and air conditioning, your lips need more than a light balm. The chocolate variant's richer texture makes it the right choice here. Apply it generously and let it absorb for a few minutes before bed.
Night Routine: Let Your Lips Repair While You Sleep
Your skin repairs itself most actively at night. This is the best window to give your lips the most nourishing treatment.
Step 1: Apply a Generous Layer After Your Skincare - Once you have finished your evening face routine, apply Oteria's Chocolate or Vanilla lip balm as a sleeping mask. Use slightly more than you would during the day. You are not trying to make it look neat; you want maximum contact time with the skin.
Step 2: Drink Water Before Bed - Hydration works from the inside out. No topical product fully compensates for dehydration. One glass of water before sleeping makes a visible difference to how your lips feel in the morning.
Five Habits That Make Any Lip Care Routine Work Better
These are the supporting behaviours that most lip care guides skip.
Stop licking your lips. It is a nervous habit for many people, but the enzymes in saliva actively break down the skin barrier on your lips.
Do not pick or peel. Peeling exposes raw skin and triggers post-inflammatory pigmentation. If you are looking for the best lip balm for pigmented lips, know that no product can fully undo the damage that is being caused. Let the exfoliation step do the work instead.
Eat your vitamins. Vitamin E and Vitamin C directly support lip skin health. Foods like almonds, sunflower seeds, and citrus are the simplest way to get these consistently.
Use lip balm for women as a base under matte lip colours. Matte lipsticks are drying by design. A thin layer of balm underneath cuts that effect significantly and helps the colour go on more smoothly.
Check your ingredients. If your current lip balm contains camphor, menthol, or synthetic fragrance as a primary ingredient, consider switching. These are common in older formulations and create the temporary-relief-then-dryness cycle that most people experience.
Routine at a Glance
|
Time of Day |
Step |
Product |
Time Needed |
|
Morning |
Wipe lips with a damp cloth |
— |
30 seconds |
|
Morning |
Apply daytime lip balm |
Oteria Strawberry or Vanilla |
1 minute |
|
Midday |
Reapply after meals |
Oteria Strawberry or Vanilla |
30 seconds |
|
Evening |
Remove lip colour gently |
Micellar water or cleansing oil |
1 minute |
|
Evening (2x/week) |
Gentle lip exfoliation |
Sugar + coconut oil scrub |
1–2 minutes |
|
Evening |
Apply richer balm |
Oteria Chocolate |
1 minute |
|
Night |
Overnight lip treatment |
Oteria Chocolate or Vanilla |
1 minute |
|
Night |
Drink water before bed |
— |
— |

Frequently Asked Questions
Which Oteria lip balm is best for pigmentation?
The chocolate variant, used consistently overnight, is a good option for lip pigmentation concerns because its richer emollients provide deeper conditioning. It also contains vitamin E, which helps nourish and protect the lips. Regular use of vitamin E may help improve the appearance of uneven lip tone and reduce the look of pigmentation over time, especially when combined with hydration and gentle exfoliation. With consistent overnight use, lips may gradually appear softer and more even-toned.
Can I use Oteria lip balm under lipstick?
Yes. Apply a thin layer and allow it to absorb for two minutes before applying lip colour. It will not make lipstick slide off; it actually improves adhesion on smoother lips.
How long does it take to see results?
Most people notice softer, less flaky lips within three to five days of consistent morning and night application. Pigmentation takes longer, typically four to six weeks of regular exfoliation and overnight treatment.
Is this routine suitable for sensitive lips?
Yes. The Vanilla variant is the mildest of the three and is well-tolerated by sensitive skin. Avoid the exfoliation step if your lips are actively cracked or broken.
Start Simple, stay consistent
Soft lips are not the result of one good product. They come from showing up with the right product at the right time, every day.
Start with mornings and nights. Add the exfoliation step once you are in the habit. Pick the Oteria variant that suits your day, and let the routine do what one-off applications never can.
Shop Oteria's Lip Care Range →